Whitepapers
Deep-dive into best practices and current trends in digital advocacy with our exclusive whitepapers
Getting Started in Advocacy
There’s no doubt that launching a program for the first time can be daunting, especially when expectations are high within your organization. It becomes far more manageable if you can break up the tasks and take them in order. This guide can help you do exactly that. Over the years, Phone2Action has launched hundreds of…
Raising Money in a Challenging Time
Raising Money in a Challenging Time Fundraising is a crucial lifeline for many nonprofits. Motivating donors has never been more important than during the pandemic, which ushered in new rules and challenges. As one expert said, “there’s no playbook for this.” But there are strategies to be employed as the new fundraising landscape reveals itself.…
From Physical to Digital: Hosting a Virtual Lobby Day
How to democratize lobbying, build community, engage supporters and harness momentum The COVID-19 crisis has forced many organizations to move their fly-ins and conferences to digital formats—and many are seeing solid results. Digital advocacy is soaring in the pandemic. Maintaining that momentum is important, and a comprehensive Virtual Lobby Day can do exactly that. Our…
An Advocacy-Driven Approach to Email
Email is the engine that drives grassroots programs. Yet many programs are seeing open rates lag, with click and conversion rates in low single digits. If that describes your program, it may be time for a tune up. Download An Advocacy-Driven Approach to Email to learn how proper maintenance and email practices can bring about…
Validating an Advocacy Program: Showing your Value & ROI to Leadership
In every association, departments are expected to report on progress and a show return on investment—and that includes government relations and public affairs teams. To draw resources, maintain and grow a healthy program, reporting the value of your work is essential. Our Validating an Advocacy Program white paper shows professionals how to explain your strategy,…
Building an Employee Grassroots Program
Building an Employee Grassroots Program A major change is taking place in the political landscape: companies are getting more active in elections and public policy. A growing body of research shows that people trust employers and top executives as a reliable source of information, and want to hear from them on national issues. Many companies…
Sharpen Your Advocacy in an Election Year
Advocacy is very different in an election year. Candidates take positions on issues daily, from trade and taxes to regulation of all kinds. The action moves fast. The debate gets noisy. Will your association have a voice? The answer depends on your ability to communicate with your members and activate your advocacy game. Phone2Action’s free…
Sharpen Your Advocacy In An Election Year
Advocacy is very different in an election year. Candidates take positions on issues daily. The debate gets noisy. The action moves fast. Will your nonprofit have a voice? The answer depends on the strength of your advocacy game. Phone2Action’s free guide, Sharpen Your Advocacy in an Election Year, is designed to tune your program for…
Boosting Civic Engagement In An Election Year
The 2020 election will have massive impact on issues like trade, energy, healthcare and a great deal more. Will your company be active? The election is an opportunity to deliver solid information to employees, customers, investors and enhance your company’s relationships. Our latest guide, Boosting Civic Engagement in an Election Year, shows how you can…
The 2019 Advocacy Survey Highlights
The 2019 Advocacy Survey results are in—see the highlights of how organizations mobilize and engage their advocates, and more.
The 2019 Advocacy Survey Results
The results of Phone2Action’s 2019 Advocacy Survey are here! The survey invited advocacy professionals to describe the experience they have running a program day to day. We asked about everything from audience response to the biggest challenges.
How to Shop for Advocacy Software
Shopping for a new advocacy platform can be challenging. From budgets and approvals to integration and features, there is much to weigh and decide. To do it right, you need a process. Our latest guide, How to Shop for Advocacy Software, is a downloadable resource that can help organize your search, providing a process, a checklists and real examples of what other organizations have done and why.