Stay on top of the latest trends in the industry with presentations by thought leaders in advocacy
It’s Fly-In Season! Tips to Maximize Your Event’s Success
Learn how to host an effective fly-in, including how to prepare your advocates for legislative meetings, tactics that can implemented post-event to maintain the momentum, and how to engage advocates before and after.
Meet Gen Z: What Advocacy Means to the “We Generation”
Understanding why members of the “We Generation” are poised to be leaders in advocacy will be key for any organization that wants to exist in 10 years.
Mobilizing Communities of Color
The collective power of communities of color to influence public policy decisions has grown exponentially as our country’s demographics have shifted. Hear how different advocacy organizations engage these communities of color to drive change.
Communicating with Congress: A Hill Staffer’s Perspective
Hear from a senior legislative staffer on why congressional offices value constituent correspondence, and what kinds of messages have the biggest impact.
2018: Your Best Year of Advocacy Yet
Welcome to 2018! Now is the time to take a hard look at your advocacy plans for the year and set yourself up for success.
Maximizing Advocate Engagement Before, During & After Your Live Event
Live events are a great way to engage your advocates to take action. Learn how the International Franchise Association leveraged this for ongoing engagement with their advocates.
Moving Beyond Purchased Lists: How to Maximize Facebook Advertising for Advocacy
Find out how Facebook Lead Gen Ads can help you connect with more advocates, and how our integration can help you activate those advocates.
Overcoming the Status Quo to Modernize Your Advocacy Approach
See how the National Association of Manufacturers, the largest manufacturing association in the US founded in 1895, underwent a complete transformation of its advocacy programs over the past 5+ years.
Plugged in with Purpose: How to Engage Millennials in Advocacy
Learn how Free the People and Association for Young Americans engaged millennials in their advocacy campaigns.
Bringing Social Media Advocacy to Life
Learn how to amplify your advocates’ voices, track your success, build one-to-one connections and keep your finger on the pulse of your campaigns.
Leveraging Stakeholder & Employee Engagement to Enhance Your Sustainability Initiatives
Stories from companies who have found innovative ways to build corporate responsibility
Drive Public Policy Change Both Online and Offline
Learn how Georgia Charter Schools Association developed integrated advocacy campaigns.