Resources

Client Case Studies

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National Humanities Alliance

Mobilizing supporters to send over 150,000 messages to Congress and the White House within a two-day period.

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Fantasy Sports for All

Driving passage of legislation to make fantasy sports explicitly legal in New York State.

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Lyft

Using mobile advocacy tools to amplify the voices of community members across the U.S.

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Shatterproof

Leveraging technology to aid the passage of the Comprehensive Addiction and Recovery Act in California.

Whitepapers & Reports

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8 Best Practices for Grassroots Advocacy

Engage the public, move people to take action and maximize your probability of success.

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Ads for Advocacy: 8 Best Practices for Social Media Ads

Discover how to get the most out of your social ad campaigns.

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Social Media Responsiveness in Congress and Local Government

Analyzing the Facebook and Twitter behavior of every official Congressional account.

On-Demand Webinars

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Overcoming the Status Quo to Modernize Your Advocacy Approach

See how the National Association of Manufacturers, the largest manufacturing association in the US founded in 1895, underwent a complete transformation of its advocacy programs over the past 5+ years.

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Plugged in with Purpose: How to Engage Millennials in Advocacy

Learn how Free the People and Association for Young Americans engaged millennials in their advocacy campaigns.

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Bringing Social Media Advocacy to Life

Learn how to amplify your advocates’ voices, track your success, build one-to-one connections and keep your finger on the pulse of your campaigns.

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Leveraging Stakeholder & Employee Engagement to Enhance Your Sustainability Initiatives

Stories from companies who have found innovative ways to build corporate responsibility

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Drive Public Policy Change Both Online and Offline

Learn how Georgia Charter Schools Association developed integrated advocacy campaigns.

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Best Practices for Engaging Newcomers to Advocacy

Cut through the noise and make the strongest policy impact possible.

Videos

Phone2Action Overview

Get a quick overview of Phone2Action’s digital advocacy platform to learn how we can help your organization accelerate success in your grassroots advocacy and stakeholder engagement campaigns.

How the American Heart Association Uses Phone2Action for Mobile Advocacy

The American Heart Association used Phone2Action to make it easy for advocates to take action on their phones and get involved in passing a landmark health education bill in New York. In Fall 2014, New York passed a bill that sets the stage for action by the Board of Regents to have all New York school children complete hands-only cardio-pulmonary resuscitation (CPR) training.

Are Your State and Local Officials on Social Media?

We already know that 100% of Congress has a social media presence. But what about the state and local level? Watch this video to find out.

Podcasts

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Digital Politics Podcast: “The Role of Social Media in Advocacy Campaigns” with Andrew Stanley

Andrew Stanley shares how advocates, organizations, and elected officials are using social media for advocacy.

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Empowered Patient Podcast: “Who is Joining in Healthcare Protests” with Brad Ellison

How healthcare activists need to educate and identify stories that will drive home their messages.

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Digital Politics Podcast: “Will the Tech Community Mobilize in Defense of Net Neutrality?” with Martyn Griffen and Christopher Arroyo

Martyn Griffen and Christopher Arroyo predict we will see protests related to the proposed rule changes for net neutrality.

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Digital Politics Podcast: “Protests, Flash Points, and Movements” with Jeb Ory

How movements come together, which ones become sustainable, and what counts as a successful protest or demonstration of disapproval, anger or support.