Our Story


A Platform for Change
leading civic engagement forward
In the United States, everyone’s voice counts. The opportunity for civil discourse is what makes our country a model for democracies everywhere. When we have problems, we don’t look the other way—we try to solve them. We built Phone2Action to empower the problem-solver and advocate that lives in everyone. Our tools amplify the voices of movements through technology in order to effect change.
Mission
We empower organizations and individuals through the most effective tools to reach and engage supporters, enabling them to take action on issues important to them.
We do this by:
- Building cutting-edge technology applications
- Staying abreast of the trends in technology, human behavior, change, and social advocacy
- Providing excellent customer support to customers' needs
History
It started as a quest to solve a problem. In 2012, Ximena Hartsock, a non-profit Advocacy Director, was traveling across the country engaging people in advocacy campaigns. Everyone she met with wanted to connect with officials to express their opinions, but didn't know who their lawmakers were or how to contact them. Having previously been a government official, she knew first-hand the importance of constituent engagement. This unique perspective of someone with experience on both sides of the advocacy spectrum drove the desire to build Phone2Action. Ximena teamed up with serial entrepreneur Jeb Ory, who saw how he could apply technology to solve her problem, and ultimately equip organizations with the tools to scale their impact.
Phone2Action was the first all-in-one software platform designed to amplify organizations’ advocacy by combining a communications hub, acquisition hub, and activation hub. The tools themselves were designed for the advocate to use when they were on the move, so our advocate experiences are always mobile responsive and intuitive. As the pioneer in advocacy technology, we continue to set the bar for digital engagement technology, as evidenced by the introduction of SocialPulse, the first social media advocacy management tool.
However, being first is not enough. We remain committed to innovation and retaining our spot as the best platform for digital stakeholder engagement.


2012
- Founded in late 2012
2013
- Product launch 2013
- Won Best New Tech at SXSW 2013
- Raised $600K in seed funding August 2013
2015
- Founded Civic Tech Fund
- Hosted Summer Civic Tech Fellows
2016
- New office June 2016
- $4.6M Series A Fundraise June 2016
- Hosted Summer Civic Tech Fellows
2017
- Hosted 1st Annual Good Tech Summit
- Launched SocialPulse, our social media advocacy management feature
- Hosted Summer Civic Tech Fellows
2018
- Expanded into new office space
- Released our Advocacy Chatbots
- Released Email Broadcasting
- Hosted Summer Civic Tech Fellows
Advocacy Areas


Education
- Expect More Arizona
- Ed Allies
- National Humanities Alliance
- Parents for Educational Freedom in North Carolina


Environment
- League of Conservation Voters
- The Alliance for Solar Choice
- Alaska Wild
- Plastic Pollution Coalition


Human Rights
- Doctors Without Borders
- UNICEF USA


Technology
- Consumer Technology Association (CTA)
- AT&T


Healthcare
- American Nurses Association
- American Heart Association
- Christopher & Dana Reeve Foundation


Civil Rights
- Women’s March on Washington