Phone2Action Resources
The New Enterprise: How Companies are Fostering Cultures of Change
More than ever before, American consumers buy with their conscience. In fact, they expect companies to take stances on the most divisive issues of our time, and they want to transact with companies that mirror their values. Lyft’s Katie Kincaid, Patagonia’s John Goodwin, and CityFi Co-Founder Gabe Klein will illustrate how companies use technology to express their values and include customers in social advocacy.